Your Menu Is Already a Best-Seller—Now It’s Time to Take It Beyond the Four Walls

Why Your Signature Flavors Belong on Grocery Shelves—and How Forward-Thinking Restaurant Owners Are Turning Their Menus into Major Retail Wins

Imagine if your next growth opportunity wasn’t opening another location—but launching in grocery stores nationwide.

Restaurant owners across the country are discovering that their most-loved menu items can become powerful retail products. These dishes aren’t just popular—they’re proven, with real-world sales data, loyal guests, and social buzz that no new CPG startup can replicate. You’ve already built the brand trust. Now it’s time to scale it.

At Pivot North Consulting (PNC), we help restaurant brands transform their top menu items into high-velocity, retail-ready products with our proprietary Menu to Market® system. We do it fast, and we do it without burdening your team. Your restaurant was built to serve guests inside your walls—our system was built to take your flavors far beyond them.

Why Restaurants Win in Retail

You’ve already done the hardest part: you proved your market concept.  You own the brand story and the flavor profile.

Retail buyers crave products that customers already love because it drives incremental sales for their categories.  And your loyal guests will be the first in line to grab your product on-shelf because they already trust you.

Let’s break that down.

• ✅ Proven concept = faster retail acceptance. Retail buyers don’t gamble on untested ideas. Your top-selling dishes show exactly what consumers want—right now. Those best-sellers? They’re your future grocery heroes.

• ✅ Built-in brand equity = instant head start. New CPG brands spend years building trust. You already have it. You’ve cultivated a community, and that loyalty translates directly to the grocery aisle, driving faster turns and stronger velocity.

  
  

Real-World Success: Menu to Market in Action

🌮 Tacotarian — Las Vegas, NV Tacotarian’s plant-based tacos were already a regional sensation. With Menu to Market®, we turned their top-selling jackfruit taco filling into a retail powerhouse—leveraging in-restaurant data, fan feedback, and brand loyalty to reach new audiences and drive meaningful sales.

🫐 Huckleberry’s — Pacific Northwest Huckleberry’s wild-grown syrups and jams went from local favorites to grocery staples. We leaned into their deep Northwest roots and nostalgic brand story to secure premium placements, connecting with both local shoppers and new fans nationwide.

🍦 Fanci Freez — Boise, ID Fanci Freez’s iconic soft-serve shakes didn’t just translate—they transformed. Our retail-ready, patent-pending packaging unlocked a new category in frozen novelties, making them the #1 top seller in their local market and earning them a 2024 sofi™ Award for Packaging Innovation.

What the Data Tells Us

📈 40% of consumers are more likely to try a new product if it’s from a restaurant they know and love.

🛒 Retailers are cutting SKUs but giving more space to clean-label, flavorful products tied to trusted restaurant brands.

📊 In-store demos and social content tied to restaurant origin stories see 2x higher engagement vs. standard grocery brands.

Why Now Is the Time

The grocery channel is evolving rapidly. What’s winning?

• Bold, ready-to-heat meals that echo real dining experiences.

• Frozen foods with nostalgic or global flavor profiles.

• Clean-label products with real stories.

Your brand already checks all these boxes—and your guests are hungry for more.

What We Do at Pivot North Consulting

Our Menu to Market® system helps you transform your best-selling menu items into high-velocity grocery products without adding headcount or distracting your team. We handle it all:

• Product formulation and shelf stability

• R&D and compliant, eye-catching packaging

• Brand storytelling and positioning

• Retail placement, distribution, and in-store sell-through support

And we move quickly, so you can get on shelf fast.

Restaurant Owners: You’re Closer Than You Think

Your brand is beloved. Your flavors are craveable. Your customers want more.

Let’s put your menu where the money is—on grocery shelves.