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You can have a product people love and still struggle to turn it into a successful retail business. Maybe customers constantly ask if they can buy your signature sauce to take home. Maybe a dessert has become the thing your restaurant is known for. Or maybe you already have a packaged product selling locally and you are ready to reach more stores. That is usually where things get more complicated. A good recipe is only one part of building a product for retail. The numbers need to work. The...

Food manufacturing executive and CPG commercialization expert Gail Kurpgeweit explains why restaurants, bakeries, coffee companies, confectioners, and established consumer brands may be uniquely positioned to win in frozen retail, and how Ice Cream Factory helps turn existing brand loyalty into scalable ice cream products. The next breakout ice cream brand may already have a line out the door. It may be a restaurant known for a signature dessert. A bakery with a cult following. A coffee...